Amazon smartphones soon signed by the Taiwanese HTC

The manufacturer, whose sales have fallen, should benefit from this partnership to raise.
Nothing like an alliance with a big name to boost Net sales of a brand of smartphones stalled . HTC Taiwanese group was chosen to make Amazon's future smartphones. The direction of a beautiful HTC refuse " to comment on the rumor ," it is taken seriously by observers. HTC has the know -how and manufacturing capabilities to meet any demand from the U.S. giant.The stakes are high for Amazon, which has already managed to win in tablets with its Kindle . The giant online sales seeks to expand its presence in the mobile devices. Control of the entire chain, from the supply of content to the terminal via the software, is the economic model that requires at the moment and which Amazon does not seem to escape.

Rooting the HTC One in the " high end"For the Taiwanese manufacturer HTC is a matter of survival . The group Peter Chou has published a quarterly loss of 75 million euros , the first since its inception in 1997 . After experiencing a dramatic increase in 2011, the group saw sales collapse since victim of both accelerator blow by Samsung in its smartphones and the rise of Chinese rivals such as ZTE, Huawei and Xiaomi . HTC is no longer in the top ten sellers of smartphones Gartner , while it weighs only 1% of this market.

    Taiwanese has already made a first experience with FacebookTo revive the Taiwanese setting including its range HTC One , which now has three terminals , with Mini One, One and One max. This was unveiled Monday and will be sold in November. The spokesman of the brand seeking to anchor in the "high end " and hammer " not wanting to be a mass product ." A marketing discourse is reminiscent of Apple.

LG works for GoogleThis is not the first time HTC attempt a reconciliation with an Internet giant. Taiwanese has already made a first experience with Facebook . The partnership did not give birth to a real " Facebook phone" but offered direct access to the Home application of social network, since some terminals of the brand. Highly anticipated , the " Facebook phone " was a commercial failure.For its part, LG has already experienced the benefits of an agreement with a major player in the web by producing Google Nexus 4 . This first collaboration enabled the Korean rising to third place in the smartphone manufacturers in the world, with just over 10% market share. If the group does not specify the part of the Nexus 4 in sales , it is no less "major" . After leaving some doubt as to the renewal of the contract - the financial conditions imposed by Google to its industrial partner would be " drastic " - LG chose to repeat the experience . The Nexus 5 , which should be launched by the end of the month is very close to G2, LG 's flagship smartphone , marketed since the summer.